Should you develop a website or an app? There are many things you need to consider first: your budget, target audience and business goals.
Websites and apps are quite similar. They’re both developed with design paradigms used by programmers. And you can use a bunch of different tools and languages to build either. They both:
- Involve graphic design
- Can take months to develop
- Prioritise user experience
- Have similar features (geolocation, forms, click-to-call buttons)
But despite all these similarities, there are big differences when it comes to use case. Let’s take a look at them.
Should You Develop a Website or an App
A responsive mobile site is more affordable, accessible and less complicated to build than an app.
CMS like WordPress can help you quickly set up a website, which can then be immediately viewed by anyone connected to the internet.
Responsive web design allows your site to be easily viewed on any device.
Your site can be found via any major search engine, allowing you to increase your reach.
Speaking of reach, this will also be broader due to the ease of accessibility.
Websites are easier to maintain. Even those with no programming knowledge can maintain a website thanks to the myriad of tools available.
A website can be instantly updated without you being required to wait for approvals.
Development is less complex. You don’t need extensive knowledge of any OS.
Apps are suited for heavy user interaction. They can also solidify your brand over multiple channels.
Apps make use of native functions on your mobile device, including camera, microphone and tilt sensor.
Games fare better as an app than a website – even if you have lots of memory and your site loads fast.
Apps offer a better user experience than websites. Just take a look at Uber and Gmail for example.
Apps can make use of user input or pull data from a user’s device to function. For example, Samsung Health utilises your data to track your steps.
If you want your program to be used offline, an app is perfect for this.
Start your development
Websites still don’t match the convenience of mobile apps. If you have the budget to invest in app development, this will give your users a smoother experience. If you need help funding your app development, we can provide you with a cost-effective solution. Please get in touch with DigiGround today.